This working calendar brings together the conferences and industry gatherings I plan to attend over the year ahead, reflecting commitments across specialty outdoor, travel and hospitality, and the wider scope of my work. Each offers an opportunity to deepen relationships, explore strategic partnerships, and bring fresh perspective to ongoing research and collaboration. Dates and attendance plans will be updated as the year takes shape.

Dec. 1-3, 2026

The Running Event • San Antonio, Texas

Connecting with specialty retailers and brands to understand buying priorities, strengthen relationships, and inform the year ahead in outdoor industry research.

Jan. 6-8, 2027

Surf Expo • Orlando, Florida

Exploring how surf and coastal retailers approach product discovery, brand relationships, and buying decisions—and where their needs intersect with the broader outdoor market.

May 2-6, 2027

IPW (Tentative) · New Orleans, Louisiana

Developing relationships across travel and tourism while exploring strategic partnerships that connect destinations, outdoor experiences, and the people who seek them out.

May 13-14, 2027

CARV Expo · San Diego, CA

Connecting with West Coast surf, skate, and outdoor brands to better understand priorities and the relationships that support growth across the specialty surf space.

May 22-24, 2027

Switchback Spring • New Orleans, Louisiana

Bringing emerging research questions into conversations with specialty outdoor retailers and brands, with a focus on buyer participation and the value of gathering in person.

June 2-3, 2027

Traffic Show • Austin, Texas

Adding a regional perspective to specialty outdoor research by exploring how local relationships and smaller buying events support retailer discovery and purchasing decisions.

Aug. 18-20, 2027

Outdoor Retailer (Tentative) • Minneapolis, Minnesota

Following up on retailer and brand conversations to understand how buying priorities are evolving and what businesses need from industry events and partnerships.

Sept. 9-11, 2027

Surf Expo (Tentative) • Orlando, Florida

Revisiting surf and coastal retail conversations to track shifts in buying priorities, assess emerging needs, and develop potential strategic collaborations.

Sept. 17-19, 2027

Sea Otter Europe • Girona, Spain

Building relationships across European cycling and outdoor businesses, with an interest in market expansion and connections between European brands and U.S. specialty retail.

Oct. 5-7, 2027

IFTM Top Resa • Paris, France

Exploring European travel and tourism partnerships, particularly where destination development, outdoor recreation, and distinctive visitor experiences meet.

Oct. 22-26, 2027

HostMilano • Milan, Italy

Expanding relationships in hospitality and exploring how brand, service, and experience design can support future creative and strategic collaborations.

Dec. 1-2, 2027

The Running Event • San Antonio, Texas

Returning to retailer and brand conversations to reflect on the year’s findings, test emerging insights, and identify research and partnership priorities for 2028.

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Eric Michael

Eric Michael

Eric Michael is a multi-passionate, multidisciplinary creative collaborator, special projects lead, and career and life coach with a passion for high-stakes branding, business, and reputation management initatives.

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